HubSpot shares 11 Ways to update your sales strategy for 2018
HubSpot columnist Dan Waldschmidt has shared eleven ways to update your sales strategy for 2018.
Waldschmidt says, “Sales needs an overhaul.
It’s no secret that buying and selling is the same now as 5,000 years ago. We’re addicted to hollow phrases and people-less selling. We will talk to anybody — whether they’re interested or not. A sale is a sale is a sale.
To get better results, you need to rethink your system. Here are 11 unconventional ways to bring your selling strategy into the 21st century.
1) Prospect part-time
Sure, you should let your friends know what you do. Some may care. Some may even be interested, but there is a time and a place for everything. It’s a misconception that you always need to be prospecting. Your friends would much rather hear about your venture while sitting at a coffee shop than at their wedding reception. It’s great that you are excited about the value you are offering, but don’t shove it down people’s throats. Quality over quantity is a good rule of thumb when scouting for prospective buyers.
2) Speak like a 10th-grader
Every industry has their own set of coy, unintelligible acronyms that are bantered around with linguistic deft — as if the words themselves give us authority”.
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