MOZ shares a chapter from ‘Beginner’s Guide to SEO’
MOZ columnist Britney Muller has shared the first chapter from the ‘Beginner’s Guide to SEO’. The chapter covers the basics of Search Engine Optimization (SEO) amd its importance.
Muller says, “Back in mid-November, we kicked off a campaign to rewrite our biggest piece of content: the Beginner’s Guide to SEO. You offered up a huge amount of helpful advice and insight with regards to our outline, and today we’re here to share our draft of the first chapter.
In many ways, the Beginner’s Guide to SEO belongs to each and every member of our community; it’s important that we get this right, for your sake. So without further ado, here’s the first chapter — let’s dive in!
Chapter 1: SEO 101
What is it, and why is it important?
Welcome! We’re excited that you’re here!
If you already have a solid understanding of SEO and why it’s important, you can skip to Chapter 2 (though we’d still recommend skimming the best practices from Google and Bing at the end of this chapter; they’re useful refreshers).
For everyone else, this chapter will help build your foundational SEO knowledge and confidence as you move forward”.
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