Artificial Intelligence (AI) is on the way to revolutionize the world of business as it has a remarkable presence in the e-commerce too.

Entrepreneur contributor Reshu Rathi has posted an article advising brands to embrace AI and take all the benefits.

Rathi says, “Until a few months back, only bigger companies could afford the sizable investments required to implement AI. That’s no longer the case. AI is becoming more accessible to businesses of all sizes. In the next few years, AI will continue to expand its reach throughout organizations. Early adopters already are reaping the benefits. If you’re not one of them, now is the time to start.

Here are four reasons you (and every small-business owner) should incorporate AI-enabled technology in your sales and customer-service strategies.

1. Leave competitors behind.

Virtual assistants, smart mirrors, visual search, chatbots — no matter the size of your business, AI is the future. Some experts predict that by 2020, 85 percent of customer interactions will be handled without a human. It won’t happen overnight, though, even if at times the technology seems to advance that quickly.

A recent Forrester survey revealed 58 percent of businesses have considered AI technologies, but 12 percent actually put AI into practice”.

Ready or Not, It’s Time to Embrace AI

Entrepreneur

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