Facebook gets 1.4 billion daily visitors. From this huge visitor base, it is not impossible to get your share of audience provided you have a strategy to follow.

Entrepreneur contributor Manish Dudhrejia has shared seven strategies to help marketers grow their Facebook audience.

Dudhrejia says, “Truth be told, it’s going to change the game quite a bit. Simply put, your content will no longer appear in News Feeds like you are accustomed to. The strategies that worked well in previous years are going to need a makeover.

The good news is, it’s not impossible. There are a number of useful tactics you can incorporate into your social media strategy to survive the latest update. Let’s discuss.

1. Create content exclusive to Facebook.

Throughout all of Zuckerberg’s announcements, there is one underlying message that operators of public pages need to keep in mind: He wants people to stay on Facebook. In other words, Zuckerberg and his team do not want users navigating to other sites from their News Feed. This means that your updates featuring an external link to your own website — like a blog article — will not be favored as much as Facebook-exclusive content”.

7 Strategies to Grow Your Facebook Audience

Entrepreneur

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