Learn how to optimize your site for more countries
The term International SEO is associated with the optimization of your website in other countries than the one it is hosted. It helps you to widen your network and enhance your sales.
HubSpot’s Eli Schwartz has published an informative article on how to optimize your website for other countries.
Talking about the article, Schwartz says, “If your website is focused on a global audience, you’ve probably spent some time thinking about the best ways to organize and optimize your site for different countries.
There are several important decisions you need to make when bringing your content to an international audience. Determining which domain structure you need is key, but there are a few best practices to keep in mind when using one — especially if your content is published in a different language.
Below, we’ll dive into your domain structure options, explain how Google interprets these structures, and cover some original research and tips on making the best use of international SEO”.
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