Five strategies to enhance your content marketing
In content marketing, the quality of the content is something that matters the most. But at the core of it remains the relevance. Search engines help you get project your content with the right keywords etc.
Copyblogger columnist Sonia Simone has shared five strategies that content marketers need to adopt for making their efforts rewarding.
Simone says, “For a lot of content marketers right now, sites like Facebook, Medium, and LinkedIn are among their best traffic sources.
Waiting for a lot of social sharing to “just happen” is like waiting for the search engines to “just rank you.” You may be waiting for a long, long time.
Until you’re well established, you’ll want to get in there and give your content a good push.
Remember that social platforms are social. They’re excellent places to find other publishers in your topic, and to form positive connections.
I don’t recommend writing original content for platforms like LinkedIn Pulse or Medium — I’d rather see you publish on your own site first, then republish to those venues. But that doesn’t mean you drop and dash, either”.
Comments are closed.
