Econsultancy breaks six misconceptions of AI
Artificial Intelligence (AI) is becoming an integral part of the sales life cycle. Several brands have blended it with their marketing process.
To help marketers understand the AI better and rightly employ it, Econsultancy columnist Seak Donnelly has shared six common misconceptions of AI.
Donnelly says, “In anticipation of Econsultancy’s forthcoming update to our 2016 report – Marketing in the Age of Artificial Intelligence, I thought I would consider some of the popular misconceptions about AI.
Misconception 1: The machines will rise and take over the world
AI is not going to take over the world any time soon. Jerome Pesenti, a leading pioneer in AI who was involved in the development of IBM Watson AI, speaking at Web Summit 2017: “If you hear people with this doomsday scenario…they don’t know what they are talking about. Anybody who has any practice in the field of AI knows that we are not yet there”.
Misconception 2: AI is all hype
Okay, so AI won’t become sentient anytime soon but that does not mean that it is all hype. At Web Summit, Jerome Pesenti referred to two important innovations in AI to demonstrate”.
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