An effective call-to-action in your copy helps you arouse an action among your prospects and motivate them to initiate a purchase of service or product.

HubSpot columnist Brittany Leaning has shared 31 useful call-to-action examples that you can implement in your marketing.

Leaning says, “To help you identify what’s effective and what’s not, we’ve listed out 31 examples of CTAs that totally rock. These call-to-action examples are broken out into three categories:

  • Simple and effective CTAs
  • CTAs with great call-to-action phrases
  • CTAs that balancing multiple buttons on one page

Simple & Effective Call-to-Action Examples

1. Evernote

CTA Button: Sign Up

“Remember Everything.” Visitors can immediately understand that message the moment they land on this page. The design on Evernote’s website makes it super simple for users to see quick benefits of using the app and how to actually sign up to use it. Plus, the green color of the main and secondary CTA buttons is the same green as the headline and the Evernote logo, all of which jump off the page”.

31 Call-to-Action Examples You Can’t Help But Click

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