Content Marketing Institute is hosting a webinar on ‘Content Strategy At The Edges: The State of Content Operations in 2018’ on Wednesday, July 11 at 2.00 pm EDT.

The CMI team says, “What are the reasons you should be leading what is, perhaps, the most strategic function in the business? Why, in 2018, do we still find it so difficult to make rational investment arguments about an enterprise content strategy? Let’s take a look.

Robert will review some of the most recent research that we’ve conducted at CMI about the state of Content Strategy, and talk through how we’re seeing success happen. Let’s take a look at a stronger argument for content strategy; one that moves content creation and optimization to the edges; as close to the customer as possible.

Our Guests:

  • Taylor Gilbert, Director of Partnerships, Contentful
  • Robert Rose, Chief Strategy Advisor, Content Marketing Institute”.

Content Strategy At The Edges: The State of Content Operations in 2018

Content Marketing Institute

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