People need variety that informs them so you need to instil that newness in your content which makes your prospects feel contended. On social networks too you should act in a dynamic manner to make your posts viral.

Shopify contributor Ana Gotter has shared twenty post ideas that can help you spice up your Instagram performance.

Gotter says, “With higher engagement rates than other popular platforms, and an algorithm that favors posts that can organically garner audience interaction, good content really does come first on Instagram. And that’s a huge opportunity for businesses that can produce it.

So keep in mind how each post idea can contribute to your social media goals(engagement, sales, etc.) as we examine them below.

1. Show off with product posts

Pictures and videos of your products will likely be one of the easiest (and most expected) places to start on Instagram. Sharing content featuring your products in all their glory will, of course, help you drive sales and promote your business on Instagram.

These posts can focus on your products alone or feature them as part of a lifestyle photo or in a flat lay shot with complementary products. There’s plenty of room to get creative”.

What to Post on Instagram: 20 Post Ideas to Spice Up Your Feed

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