Social media plays a pivotal role in enabling the brands to reach out more customers online. It enables them to closely monitor their prospects and present relevant offers too.

Small Business Trends columnist Annie Pilon has shared ten tips to help marketers improve their social media strategy.

Pilon says, “Chances are, your business is already using social media in some way. But with so many other brands also on those platforms, it can be difficult to stand out. So if you’re looking for ways to step up your game on social media and make more of an impact, check out these tips from members of the online small business community.

Shape Your Social Media Copy with Help from These Companies

To create a social media strategy that gets results, it can help to learn from companies that have already found success on those platforms. In this post on the AMA Consulting Services blog, Andrew Adderley shares some examples of companies that you can learn from.

Boost Engagement in Your Social Marketing Campaigns

Creating great content for social media can only get you so far. You also need to find ways to encourage followers to engage with that content”.

10 Tips for Taking Your Social Media Strategy to the Next Level

Small Business Trends

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