Snapchat, with its rising number of users (100 million daily users), has become a useful platform for the marketers and advertisers. With right tactics marketers can make most out of this platform by reaching its huge user base.

HubSpot’s Marissa Emanuele has published a comprehensive guide on using Snapchat for marketing. She starts the article from creation of a Snapchat account and has covered six tips on using Snapchat for business.

Emanuele says, “After reporting more than 100 million daily active users and 8 billion video views a day, we decided to give it a go: The official HubSpot Snapchat account launched in March 2016. Since then, we’ve learned a lot about executing and iterating a successful Snapchat business strategy.

To help you get started, we’ve detailed everything we’ve learned below. In this guide, we’ll go over:

  • How to set up your Snapchat account.
  • How to make, send, and view Snapchats.
  • How to use Snapchat Lenses and Geofilters.
  • How to add and acquire friends or followers.
  • How to perfect your use of Snapchat for Business “.

How to Use Snapchat: A Detailed Look Into HubSpot’s Snapchat Strategy

HubSpot

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