Search Engine Marketing is the best way to promote your product to the Internet users. And when you want a great flow of traffic and leads you have to pursue Google.

By keeping a pace with the algorithms with the help of unique content you can get most out of your SEO efforts.

Entrepreneur contributor Imran Tariq has shared six tips to help marketers stand out on Google during the holiday season.

Tariq says, “I asked several digital marketing experts for their tips on holiday advertising on Google, combined their responses with some lessons from personal experience, and excerpts from thought leaders, and condensed it all into this list of six easy tips you can use to stand out on Google during the holidays.

1. Do giveaways — just not the kind you’re thinking of.

“Businesses love to do giveaways at predictable times,” Maxwell Finn of Unicorn Innovations, told me. “Christmas, Father’s Day, Mother’s Day, Easter, Black Friday — the list never ends. Unfortunately, a lot of the time they just aren’t interesting or worth it. Every successful giveaway I’ve done locally or globally has always provided a compelling future experience that the audience desperately wants.”

With this piece of advice in mind, ask yourself what is the most valuable thing that will solve your audience’s biggest problem and will also relate to your business”.

6 Simple Tips for Standing out on Google During the Holiday Season

Entrepreneur

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