Get more referrals with these strategies
Generating more referrals is very much important for making more sales. With the help of social media and your web presence in the search engines you can generate referrals for your business.
Entrepreneur contributor Sherrie Campbell has shared seven ways to help brands build more referrals.
On using the word-to-mouth channel, Capmbell says, “Brands need to rely on the undeniable power of word-of-mouth and turn to customer referral techniques as a means of increasing both customer sharing and connections with the higher quality prospective customers we’re looking for. These referrals will undoubtedly trust a person they already know more than they will ever trust our advertising. To avoid cold-calling we need to get out there and make real connections. Word-of-mouth is the greatest compliment any company can receive because it is always based on direct customer experience and satisfaction”.
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