Three ecommerce trends for 2019
Ecommerce is evolving with the new technologies and platforms. Last year saw constant growth in the ecommerce business and we could expect this growth pattern in 2019 too.
The Entrepreneur magazine contributor Tiffany Delmore has shared three ecommerce trends that we could expect this year.
Delmore says, “No matter how mature your ecommerce presence might be now, you need to keep looking ahead to ensure future success. To elevate your ecommerce efforts in 2019, take advantage of these three emerging trends.
1. Sell your wares on social.
Effective marketing is about optimizing your messaging to appeal to your target audience, but messaging won’t matter if the audience never sees it. Meeting your audience members where they spend their time is crucial, and here’s a tip: If your customer base is online, it’s on social media one-third of that time.
If you’re not selling on social media, you’re missing a huge opportunity. Most social media platforms now support integrated buy buttons that transfer users to your website to complete a sale, and apps such as Instagram and Snapchat offer shoppable stories, too”.
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