Fresh lead generation helps you create new prospects for your business. You must have used a variety of tools and techniques to get more leads. The Social Media Examiner contributor Charlie Lawrance has shared a step-by-step guide to help you get more leads with the Facebook Messenger Ads.

Lawrance says, “Before diving into Messenger ads, it’s worth noting that this article
isn’t about the Messenger ad placement option or how to build Messenger
bot campaigns. (Check out this bot how-to
if that’s what you’re interested in.) This article instead focuses on
how to use Facebook Messenger ads alongside your existing ads to help
generate more cost-effective leads.

Messenger ads aren’t actually a specific ad type; you don’t select
“Messenger ad” as a format. They’re an ad destination—an endpoint that
you want the people who engage with your ads to visit—such as your
website or app.

They’re designed as a one-click method to start a conversation with your potential customers or clients, which is much faster than directing someone to the chat feature or contact details on your website”.

How to Get Leads With Facebook Messenger Ads

Social Media Examiner

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