User reviews can turn out to be a treasure when it comes to attracting new customers and boosting your sales.

The Entrepreneur magazine contributor Imran Tariq has shared three useful tips to use Google Reviews for increasing customers and sales.

Tariq says, “Google reviews don’t just help you show up in search results  — they also have a direct impact on customer decision-making. A 2019 survey by BrightLocalfound that “91 percent of 18-34-year-old consumers trust online reviews as much as personal recommendations,” with over half not using businesses with less than 4-star ratings.

Needless to say, gaining positive Google reviews could easily make or break your business. Here are some strategies to get some momentum. 

1. Ask your customers how you’re doing.

According to Search Engine Land, 70 percent of customers are willing to leave an online review if you ask them. Sounds easy, right? However, if you want to get reviews left on your Google My Business account, you need to ask at the right time — and in the right way.

“Business owners should be mindful of ways they can ask for reviews both in-person and online,” Gregory Ortiz, founder of Digital Rooftop explained to me in a recent email”.

How to Use Google Reviews to Increase Customers and Sales

Entrepreneur

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