Video is an essential part of our marketing strategy. Publishing it in a variety of formats we can enhance its reach and reap more profit.

The HubSpot contributor Clifford Chi has shared six video formats that perform well in 2019.

Chi says, “As a video marketer, you know there’s no cookie-cutter approach to crafting engaging videos. Each of your stories have unique concepts, contexts, and characters, so you need to account for these variables in the creative process in order to craft a video that tells your story in the most authentic and compelling way possible.

The same principle applies to choosing video formats. There is no one-size-fits-all video format — not every computer, video platform, or website browser supports every video format. Fortunately, we’ve rounded up the best video formats around and listed out their pros and cons so you can learn which video format to use in different situations”.

Read the article on following page to learn about all formats.

6 of the Best Video Formats for 2019

HubSpot

Sharing is caring