An eMarketer research has revealed that 31 million Americans will shop using their smart speakers in 2019.

This stat shows approximately 31.6% growth in the use of smart speakers for purchases as compared to 2018.

The report states that by 2021, around 38 million Americans will shop using smart speakers.

Jaimie Chung, senior forecasting analyst at eMarketer says, “The smart speaker market is showing no signs of stopping, and with increased adoption comes increased use, including shopping. New users are testing out the shopping-related features of their devices, and early adopters continue to utilize voice to search for products, ask for prices, and more”.

Smart Speaker Shopping Gains Traction

eMarketer

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