Are you making these content marketing mistakes?
Content creation and marketing are creative jobs where you have to think about new ways to create more opportunities with innovative and interesting content.
The Content Marketing Institute contributor Ann Gynn has shared 30 ways content marketers waste their precious time.
Gynn says, “We asked the speakers at Content Marketing World to identify the biggest time-wasters that plague content marketing programs. Here are 30 answers – part therapy (we’re not alone), part discovery (oh, that’s what the problem is), and part help (OK, we can fix it).
Focusing on what’s next
Too often content marketers don’t get the maximum value from the content they produce because they’re too busy working on the next content project, and the next one. The seemingly endless road to content production is often less effective than a different path. The other path is creating less content yet producing content that multiplies by a factor of 10, 100, or 1,000 depending on many variables. – Bernie Borges, chief marketing officer, Vengreso“.
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