Video marketing has been in streamline for a long period and it continues to grow in different formats. Today video is visible on social media, emails, blogs and more.

ClickZ contributor Eoin Dowdall has shared five video marketing trends. Read this article to learn how video continues to influence more brands and marketers.

Dowdall says, “There’s a lot of pressure on marketing decision-makers to jump on the latest innovations and video marketing trends. And sometimes that pays off.

But sometimes new tech is like a square peg in a round hole for your business – and once the novelty has worn off, you realize that you’ve blown your budget on something that didn’t bring a return on your investment and that’s awkward.

Video remains a medium that refuses to sit still. And with the continued growth of social media platforms, video marketing tips are more important than ever.

In this article, we’re going to explore the most important video marketing trends that CMOs need to know about – putting them in real-world situations so that you can determine whether that trend is a fit for your next big strategic decision”.

Video marketing trends CMOs need to know

ClickZ

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