Facebook Groups allow you to connect with your audience without increasing ad budget. With this tool you can also improve brand awareness by connecting with more people on Facebook.

Social Media Examiner contributor Ben Heath has shared five ways to promote your Facebook Group with Facebook advertisements.

Heath says, “If you haven’t already created a Facebook group and linked it to your Facebook page, read this article for the step-by-step process.

#1: Create a Facebook Page Likes Campaign

A Facebook Page Likes campaign is the original Facebook ad campaign type. When Facebook first added advertising capabilities to the platform, generating page likes was all you could do.

Now Page Likes campaigns are rarely used, with good reason. Page likes aren’t nearly as valuable as they used to be with Facebook’s decreased organic reach. But for building Facebook groups, Page Likes campaigns work like a charm”.

Read more tips on SME website.

The Unconventional Way to Grow a Facebook Group With Facebook Ads

Social Media Examiner

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