Here’s Why You Need a Blog
A well-designed and regularly updated blog can boost your content marketing and help you to get new customers. Blogging also enables you to establish yourself as an authority in the area of your business.
John Chow has shared five reasons why you should create a blog.
Chow says, “Indeed, there are many reasons why you SHOULD start blogging. Let’s explore five of them.
1. You Wholly Own the Content
On some level, it’s true that you “own” the content that you post on platforms like Twitter, Instagram, Facebook, and YouTube. On another level, you really don’t. You have no control over the algorithm, how that content is displayed, or how it can be shared. Not really. Let’s be perfectly honest here; no one actually reads the terms and conditions, so short of turning to your lawyer, you really have no real idea for what Instagram can do with your photos and captions. Not really”.
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