Retaining your existing customer is as important as acquiring new ones. You can retain them with quality products and service combined with satisfying customer service.

Business 2 Community team has made available a webcast ‘6 Trends Changing Customer Retention in 2019’ to help you improve your customer retention strategies.

B2C team says, “Customer retention is the new acquisition, but there’s no single strategy to reduce churn and retain subscribers at scale. Brightback, the first retention automation software for subscription businesses, surveyed 300+ CEOs, founders and executives across 28 industries about their retention challenges, and what strategies and tools they’re using to grow their subscribers successfully. In this webinar, Guy Marion, CEO and founder of Brightback and Suneet Bhatt, General Manager at Crazy Egg discuss the top 6 trends that surfaced from the findings and how they apply to B2B and B2C companies today.

Key Takeaways

  • What retention initiatives are top priorities for B2C, B2B and hybrid businesses
  • How MRR churn differs across companies
  • Key tactics and best practices to consider when managing growth and retention strategies”.

6 Trends Changing Customer Retention in 2019

Business 2 Community

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