Starting a new marketing business requires you to perform a comprehensive analysis of the target market and the strategies you would need to create more sales.

Search Engine Journal contributor Carolyn Lyden has shared four things you should know while starting a new marketing business.

Lyden says, “I’ve collected a few of my best tips to help you avoid big mistakes in becoming your own boss.

1. Stop Undercharging for Your Services

When I first opened my business, I thought that I was starting back at square one.

Sure, I had 10+ years of experience in content, SEO, and marketing, but I had zero years of experience running my own business.

I thought I had to charge zero-years-experience prices as opposed to 10-years-experience prices. People I worked with were getting a steal of a deal for comprehensive services at beginner rates”.

4 Things No One Tells You When You Start Your Own Marketing Business

Search Engine Journal

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