In search engine optimization, Fraggles are a combination of ‘Fragments’ and ‘Handles’ that rank in Google search results. When searchers click there, Fraggles scroll directly to a specific section of an article, forum or webpage.

MOZ team has published a new Whiteboard Friday video titled ‘All About Fraggles (Fragment + Handle)’ featuring Cindy Krum.

MOZ team says, “What are “fraggles” in SEO and how do they relate to mobile-first indexing, entities, the Knowledge Graph, and your day-to-day work? In this glimpse into her 2019 MozCon talk, Cindy Krum explains everything you need to understand about fraggles in this edition of Whiteboard Friday”.

All About Fraggles (Fragment + Handle) – Whiteboard Friday

MOZ

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