What Kind of Marketer Are You?
To achieve success in your domain you need to have certain qualities such as persistence, convincing power, punctuality etc. Apart from these, your attitude also matters a lot.
Orbit Media’s Andy Crestodina has shared an article highlighting two types of digital marketers: ‘The Tortoise and The Hare’. Read Crestodina article to find out in which category you fall.
Crestodina says, “Marketing is a zoo. From the chirping birds of social media to the hippos who dominate meetings, we’re a diverse bunch.
But there are two types of marketers who are very special to me: the turtles and the rabbits.
You know the story: slow tortoise, fast hare.
These are the strategists and optimizers. One loves the big, new ideas and the other loves the ongoing, iterative improvements. It’s revolution versus evolution. The 10x marketer and the 10% marketer.
I love them both for different (and opposite) reasons”.
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