A well-thought plan can help you to visualize your marketing process and achieve desired targets.

Social Media Examiner’s Janette Speyer has shared a four-step process to optimize your marketing plan.

Speyer says, “Want to be sure your next marketing plan is optimized for the future? Looking for a framework to follow?

In this article, you’ll discover a four-step process to audit and adjust your next marketing plan.

#1: Evaluate Your Branding and Online Footprint to Ensure Consistency

First, you need to address brand health. Does your brand need some dusting off? Now’s the time to evaluate the past year. Because your product offerings are like your children, I recommend having a third party (like a digital marketing agency) help in the overall brand assessment. Sometimes we get carried away with our invention and it’s hard to be objective”.

How to Optimize Your Online Marketing Plan: A 4-Step Process

Social Media Examiner

Sharing is caring