How to Analyze Your Facebook Ad Results: 7 Metrics to Track [Video]
To improve your Facebook ad performance it is necessary to analyze them in terms of views and visitor response. You can do it with the help of pre-decided metrics.
Social Media Examiner team has published a new video ‘How to Analyze Your Facebook Ad Results: 7 Metrics to Track’ to help your better understand your Facebook advertising results.
SME team says, “Wondering whether your Facebook ads are working? Not sure which metrics to track? Facebook Ads expert Amanda Bond shares 7 metrics to watch: Return on Ad Spend, Purchase Conversion Value, Cost per Purchase, Earnings per Lead or Click, Number of Leads or Clicks, Cost per Lead, and Click-Through Rate.
You’ll learn what each metric represents, how to calculate it, and where to find the reporting data you need in Facebook Ads Manager”.
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