Social media platforms are very important in your digital marketing strategy. And LinkedIn deserves a special spot being a professional network that enables you to connect with specific groups.

Search Engine Journal’s Kristi Kellogg has shared five ways to use LinkedIn for strengthening your business.

Kellogg says, “LinkedIn should definitely be a part of your business’ social media marketing mix.

Discover five ways to use LinkedIn for business.

1. Use LinkedIn as a Networking Tool

LinkedIn is an amazing networking tool.

To take full advantage of LinkedIn’s networking capabilities, you need to do three things:

  • Connect with people
  • Build an all-star profile
  • Interact with others

Connect with People

Connect with colleagues and friends you know, right along with other people you don’t know”.

5 Ways to Use LinkedIn to Power Your Business

Search Engine Journal

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