Podcast publishing is one of the most popular digital marketing tactics. It helps you to enhance your online reach and win more customers. Entrepreneur magazine team is hosting a webinar on ‘How to Get Your First 1,000 Podcast Listeners’ on Thursday, February 27, 2020 at 3.00 pm EST. Key Takeaways: Be able to develop your own podcast theme and brand that audiences will be drawn.Define your process so you have streamlined production and discover delegation strategies.Find out how to secure elite guests.Identify what equipment to use that’s best for your specific show. Gain... [...]

When it comes to content creation, you need to keep in mind elements like SEO, audience interests etc. By addressing these two wisely, you can have more people visiting your websites. Koozai contributor Stacey Parsons has shared nine ways to help you in creating content that helps you to get more prospects and customers. Parsons says, “lready aware of how awesome content marketing is? That’s what we like to hear! So, without any further ado, here are our top 9 tips to help you create a kick-ass content strategy that will get results for your business… 1. Set your goals This... [...]

Search and video are crucial for businesses. By optimizing your website content for SEO you can get more visitors and with persuasive video content you can boost conversions. Think with Google’s Kristen Shipley has shared three ways to grow your business by combining video and search. On understand consumer perceptions to influence your approach, Shipley says, “By uncovering what information would help people better understand your product and brand, you can more effectively speak to them. Rakuten knew that customers old and new would need to be educated, not only about... [...]

Google Analytics platform enables you to learn about your website performance and make necessary changes to improve your marketing performance. Hanapin Marketing team is hosting a webinar ‘Last Click is Outdated: Learn to Use Google Analytics’ New Attribution Beta’ on Thursday, February 27, 2020. Hanapin team says, “Google’s new tool compares how different attribution models impact the valuation of your marketing channels. Attribution models can be beneficial if you are looking for a deeper understanding of the customer journey, changing internal mindsets on how conversion... [...]

Livestream shopping uses live video streaming to provide brands with an opportunity to improve intimacy with consumers and make sales. According to Deloitte, China’s livestreaming market generated $4.4 billion last year. MediaPost contributor Teng Zhang has shared a useful article on Livestream Shopping. Zhang says, ” Live-streamed content is captivating young audiences: More than 60% of 18- to 34-year-olds report that they regularly tune in to real-time video from online influencers, according to Statista. Retailers are adding their own content into the mix,... [...]

Search Engine Journal team has published a new e-book titled ‘The Biggest Social Media Trends of 2020’. This e-book covers 34 social media marketing experts’ views on the future of social media. SEJ team says, “Download our ebook and find out the top social media trends you need to know in 2020, according to 34 of today’s top marketing professionals. In The Biggest Social Media Trends of 2020, According to 34 Experts, discover how the following trends will impact social media marketing this year: Connection + Community + ExperienceAuthentic InfluencersDiversify... [...]

The eyeSlick Active Media LTD team, headed by Cindy Donovan, is releasing a new SaaS application at 9:00 EST. FunnelBase Deluxe lets you take advantage of the power of social proof by sending automated review requests on your website, through email and even on social media. Then you can display the results as star ratings, product reviews and more. With this new software you can do it all in a stunning, instantly live, animated and fully customizable widget. Now, your customers can leave a text testimonial or star rating review. And FunnelBase Deluxe lets your customers even click a button... [...]

By analyzing your Facebook advertising results you can measure your ad ROI and prioritize your ad budget and strategies. Social Media Examiner’s Amanda Bond has shared seven metrics to help you correctly analyze your Facebook ad results. Bond says, “Do you know if your Facebook ads are working? Wondering which key metrics you should be tracking? In this article, you’ll discover seven important Facebook ad metrics you need to know, where to find them in Ads Manager, and what to do when you’re not getting the results you want. #1: Return on Ad Spend Return on... [...]

With Instagram Stories you can engage more users. Efficient use of Stories can help you to create more leads and generate customers on the platform. Social Media Examiner team has published a new video ‘How to Make Your First Instagram Stories Ad: A Full Walkthrough’. SME team says, “Do you want to create Instagram Stories ads but don’t know where to start? Wondering how to make attractive Stories ads without a design background? Instagram ads expert Susan Wenograd delivers a step-by-step Stories ad walkthrough. You’ll discover how to customize your creative for... [...]

With FXVisualClips Pro, you can create e-commerce videos, social videos, video ads, virtually any marketing video you may need. This new software, by Misan Morrison, was just released yesterday and is selling briskly; over 200 copies were sold on the first day of the launch. As a reminder of what this new video creation tool can do, it’s an easy-to-use Drag-and-Drop video editor that makes creating videos simple. You just select a template from it large library, based on your keywords (or use a blank template). Then, use the drag and drop video editor to create and your video. Finally, render... [...]