Dynamic elements can help you to improve your video marketing performance. Impact’s latest podcast episode ‘Amplify your video content with social ads’ suggests the addition of social ads in the video content.

Myriah Anderson says, “If you’re outsourcing your paid media efforts currently, this episode is packed with good information to help you get the most out of that relationship.

In this episode we cover: 

  • Out of Google, YouTube, and LinkedIn which brings the best value for dollars spent
  • The major factors of cost with LinkedIn and YouTube ads
  • Why video is an important part of advertising on social media compared to images and/or written content
  • A typical campaign structure that includes video content (for example retargeting efforts)
  • Quality of video ads: user generated content vs. polished video
  • Which paid media platforms are the most user friendly vs. which are more complicated
  • How most agencies structure their pricing with paid media and what factors impact it (doing it for you vs. consulting)
  • How can someone look at the performance of paid ads and know if they are doing a good job
  • What are typical red flags people miss that get in the way of their success with paid ads”.

Amplify your video content with social ads

Impact

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