Strategies to Deal with Negative Customer Reviews
Customer reviews of your products and services are important for your business in several ways. For one, critical reviews can tell you where you need to improve. For another, positive reviews, can help people to decide to buy, leading to increased sales. But many a times we receive negative reviews too.
Search Engine Journal contributor Sam Hollingsworth has shared sixteen tips to help you hand negative customer reviews online.
Hollingsworth says, “It’s hard to deal with an angry customer that can sometimes, in these circumstances, becomes stubborn and overwhelming.
As such, here are the best 16 tips for handling negative reviews that all businesses will undoubtedly receive.
1. Answer Quickly
If someone is upset enough to leave a negative review, they usually do it pretty soon after the negative experience takes place.
And they’re going to expect a fairly swift response back.
It’s the right thing to do and it also helps limit the damage done.
2. Answer Thoughtfully
On top of being quick on the return, all review responses – especially the negative ones – need to be appreciated for their true value”.
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