Analyzing Ideal Blog Post Length for 2020
There are several elements that matter in blogging. Quality content, persuasiveness, personalized approach are some of them. Also the length of your blog posts also matters a lot.
To help you decide the length of your blog posts for 2020, HubSpot contributor AJ Beltis has shared some insightful tips.
Beltis says, “We’ve published thousands of blog posts here at HubSpot, and we analyzed our top-performing ones to see how blog post length impacts success in all of these areas.
Read on to see how long your blog posts should be in 2020.
Ideal Blog Post Length for SEO 2020
For SEO, the ideal blog post length should be 2,100-2,400 words, according to HubSpot data. We averaged the length of our 50 most-read blog posts in 2019, which yielded an average word count of 2,330. Individual blog post lengths ranged from 333 to 5,581 words, with a median length of 2,164 words.
But before you go writing your 2,300 word blog post, keep in mind that not all blog posts need to be super long — in fact, 16 of our top 50 read posts (or about one-third) were under 1,500 words, so there’s still plenty of opportunity to get your posts ranking even with a lower word count”.
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