Well planned influencer marketing campaigns can be a driving force for your business. The biggest challenge of this form of marketing is – identifying right influencers.

Retail Dive is hosting a webinar ‘Why Every Brand Should Be Rethinking Their Influencer Strategy’ on Tuesday, March 24, 2020 at 11.00 am ET.

SMT team says, “In a survey from UM Media Agency, only 4% of consumers trust what influencers say online. Instead, consumers are looking for a more transparent, authentic brand experience. To build this kind of authenticity, smart brands such as Nautica are looking beyond paid influencers and instead partnering with “everyday influencers” for the social proof they need.

In this webinar, learn how everyday influencers can:

  • Help your brand build more trust and authenticity
  • Enable you to earn more customers
  • Learn about Nautica’s Everyday Influencer content case study
  • Hear brand success stories from those who have adopted this approach”.

Why Every Brand Should Be Rethinking Their Influencer Strategy

Retail Dive

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