The search engines (principally, Google and Bing) frequently change their search algorithms. When this happens, you need to update your SEO strategies. Google recently announced its new BERT update. According to Search Engine Journal, after Google’s BERT update, it is time for medium to large-scale enterprise sites to re-calibrate their SEO strategies to ensure continued success.

Actually, whatever your business size, this would be a good time to revisit your SEO practices.

Search Engine Journal is hosting a webinar on ‘SEO After BERT: How to Win Big with FAQs, Schema, AMP & Voice Search’ on Wednesday, April 8, 2020 at 2.00 pm ET.

SEJ team says, “In this presentation, we will cover:

  • The biggest search trends in 2020.
  • What is the current state of voice search, entity search and where it is growing.
  • How to align your digital assets and optimize for voice search on mobile and desktop.
  • Top tips to create AMP and FAQ pages for conversational content and voice search.
  • How major verticals – tech, banks, auto, hotels, and retailers – are capitalizing on these technologies to increase growth and sales.
  • Successful case studies and practical tips to upgrade your digital assets and be ready for BERT”.

SEO After BERT: How to Win Big with FAQs, Schema, AMP & Voice Search

Search Engine Journal

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