According to a Statista report, 78% of U.S. Internet users said personally relevant content from brands increases their purchase intent. A HubSpot study has reported that personalization helps email marketers to increase engagement rates. (Source: Instapage)

BORN is hosting a webinar on ‘Leveraging Personalized Marketing in a Time of Disruption’ on Tuesday, April 21, 2020.

The BORN team says, ” In 2020, we expect the evolution of customer data technology in marketing to finally hit the tipping point becoming more accessible and cost effective. In the past, there has been a slow transition from large and expensive means of managing market data to nimble, agile and cost effective methods. Many new technologies have come into play and the time is right to take advantage of these new methods, to ultimately achieve improved conversions through personalization along with significant cost savings.

In addition, we’ll discuss the importance of leveraging this technology during the current state of affairs. Providing continuity and elevated digital experiences is critical in maintaining and attracting customers. The time is now to invest in and utilize technology, and this session will prepare businesses in how to better utilize their customer data to improve personalized marketing in a time of digital disruption”.

Leveraging Personalized Marketing in a Time of Disruption

BORN

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