Social Media Examiner‘s Grace Duffy has published a new podcast episode ‘Facebook Launches Ad Testing Tools and New Features for Video’ featuring Allie Bloyd and Ian Anderson Gray. In this episode, Allie Bloyd and Ian Anderson Gray share some useful information on Facebook’s new ad testing tools. Duffy says, “Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Facebook’s new tool for testing... [...]

The coronavirus epidemic has created a huge problem for the businesses around the world. It is important to identify a strategy that can help you to safeguard your business in this difficult time. Search Engine Journal‘s Miranda Miller has shared 13 ways to combat the coronavirus impact on your business. Miller says, “There are quite a few reputable resources to help employers and employees prepare for COVID-19, like this WHO guide. For self-employed individuals and small business owners, help can be harder to find. How can your business survive the economic impact of... [...]

The COVID-19 has created an uncertainty in business and lives of people. To keep your business safe and running in the situations like this, you need to have a plan. With the right strategy you can keep your business growing. The Search Engine Journal team is hosting a webinar on ‘The Future of SEO: How to Safeguard Your Brand in an Unpredictable World’ on Wednesday, April 8, 2020 at 2.00 pm ET. SEJ team says, “Join our next sponsored webinar with Pat Reinhart, VP of Digital Strategies at Conductor and star of 30l30, in a one-time-only session on how to optimize and best... [...]

Google defines dynamic rendering as indexable, public JavaScript-generated content that “changes rapidly, or content that uses JavaScript features that aren’t supported by the crawlers you care about”. A video from Google Webmasters explaining how the dynamic rendering process works, how it affects your page-load time and how it affects the view search engines have of your site. Here’s a video explaining the dynamic rendering process: Dynamic Rendering for JavaScript web apps. Search Engine Journal’s Brent Csutoras has published a new podcast episode... [...]

Automation is the key to enhancing productivity. You can boost your SEO performance by automating tasks such as intent mapping and analysis. Search Engine Journal contributor Winston Burton has shared six ways you can automate your SEO tasks with Python, an open-source, object-oriented programming language. Burton says, “It’s a list of the six SEO tasks you can automate with Python based on my experience of running repetitive and tedious tasks that took me and my team a lot of time to do: ImplementationVisibility BenchmarkingIntent MappingXML SitemapsResponse Code AnalysisSEO... [...]

The COVID-19 pandemic has brought a huge problem for everyone around the world. It is important to find out the ways to deal with this uncertainty. The MOZ team has published a Whiteboard Friday video’Marketing in Times of Uncertainty’ featuring Rand Fishkin. MOZ team says, “Our work as marketers has transformed drastically in the space of a month. Today, we’re grateful to welcome our good friend Rand to talk about a topic that’s been on the forefront of our minds lately: how to do our jobs empathetically and effectively through one of the most difficult... [...]

Today we published a post on Changes in Search Due to COVID-19. We have found another article published by Rank Ranger’s Mordy Oberstein which analyzes the impact of COVID-19 on search engine result pages (SERP). Oberstein says, “The Coronavirus has brought up a host of issues for Google to deal with which has subsequently brought more than a few changes to the SERP and beyond. I’m breaking up these updates into those that impact the SERP and what shows on it per se, those that change practices related to Google My Business, and those updates that impact the ads that... [...]

TubeSiphon is an SaaS app that creates 100% done-for-you training courses and membership sites using videos found on YouTube. These videos are licensed in a way that you can legally use them and monetize them for leads, sales, etc. Your site includes built-in (at no additional charge): ► List building using built-in optimized landing page templates that are easy to customize ► Monetization with strategically placed monetization elements throughout your site ► Traffic generation through built-in social sharing ► Hosting on the creator’s servers. You can build multiple sites, as many... [...]

Google Analytics service allows you to analyze in-depth detail about the visitors on your website. You can use analytics to gain useful insights to shape the success strategy of your business. The Cardinal Path team is hosting a webinar on ‘Google Analytics 101: Fundamentals of Google Analytics’ on Tuesday, April 7, 2020 at 1.00 pm ET. Cardinal team says, “Google Analytics is the industry standard for web analytics and a powerful tool that allows marketers to better understand and optimize for a target audience. Whether you’re new to analytics, or a power-user looking... [...]

Images are very useful in improving your social media marketing impact. By using relevant images on your social media channel you can gain attention, build loyalty and increase engagement. Sprout Social contributor Elizabeth Arens has shared a guide to using right images in your social media marketing campaigns. Arens says, “These links will make it easier for you to navigate to the specific social media image sizes per network: FacebookTwitterInstagramLinkedInPinterestYouTubeTumblr Facebook Image Sizes With 1.18 billion monthly active users, Facebook is the world’s... [...]