Your website’s loading speed influences your search engine rankings. A site that loads quickly also attracts and retains more visitors. HubSpot contributor Carly Stec has published ‘How to Reduce Page Weight on Your Website’ guide to help you improve your site speed by reducing page weight. Stec says, “In 2020, the average desktop webpage weighs 2080 KB, while the average mobile webpage weighs 1885 KB — this is a stark difference from 2017, when an average desktop webpage weighed 1532 KB and the average mobile webpage weighed 1354 KB. Of course, it’s... [...]

The problem with COVID-19 information is that it is scattered all around the web. It would take a long time to track it all down. People would like to have a single website where they could get all the relevant information to protect themselves. You can build a site like this with WP C19 Automated News Site. This is a WordPress theme customized with graphics and code to target the COVID-19 news niche and auto-post niche-specific articles 24/7. With it you can spread updates about COVID-19 when they become available. As with any WordPress site, installation is a breeze. It takes about 5 Minutes... [...]

Email marketing enables you to reach your prospective customers and increase your sales. With persuasive email content you can create lifelong customers. John Chow has published a new video ‘The 6 Emails That’ll Transform Your Subscribers into Loyal Fans’ to help you improve your email marketing performance. Chow says, “If your email marketing is struggling with low open rates and click-through rates. If you’re having trouble getting subscribers to take action. Then you probably have a problem with your emails, or your writing of the emails. Here’s a sneak... [...]

Virtual events can help you to reach more people at lower cost. And in situations like today, virtual events bring a great solution for everyone. HubSpot contributor Caroline Forsey has shared a detailed guide to planning virtual events. Forsey says, “In 2020, there will likely be a rise of virtual conferences. Here, let’s explore the benefits of virtual conferences, take a look at some examples of successful virtual conferences to inspire you, and check out a few tools that can help you plan your own. But first — let’s talk about why virtual conferences can... [...]

Effective marketing starts with in-depth research. You can cultivate deep insight into your marketing process and make more sales. ClickZ team has published a new podcast episode ‘The Science Of Effective Marketing With Dan Gilbert’ to help you improve your marketing. ClickZ team says, “This is the ClickZ digital marketing podcast and Tim Flagg joined by legendary marketer Dan Gilbert. They’ll be talking about how and why marketing has changed, bringing creativity and science together to produce highly effective marketing campaigns. Dan Gilbert is the CEO and... [...]

Today’s new sale: How to Create a Realistic Content Marketing Plan. Content marketing can get overwhelming at times. Nevertheless, to keep your business growing, you have to create content that helps your audience. Otherwise, they will go elsewhere. And, just as important, if your audience consists of other business people, they have the same problem you do. That’s where How to Create a Realistic Content Marketing Plan. will help you and help them, too. Teaching people how to create a realistic, achievable content marketing plan, using this PLR course, can relieve a lot of their stress... [...]

Facebook advertising enables you to promote your products and services to targeted audience on its network. With well-designed attention grabbing advertisements you can improve your sales. Buffer team has published a new podcast episode ‘Inside the Facebook Ads of Your Competitors’ to help you improve your advertising efforts. Dave & Heather-Mae says, “If you’re looking for inspiration for your next great Facebook ad, then we’ve got you covered with this episode! We’re diving into the Facebook Ad Library to give you tips on how to research... [...]

Your email subscriber list is a treasure which can help you to unleash new business opportunities. Practical Ecommerce contributor Carolyn Nye has shared an article to help you find hidden opportunities in your email subscriber lists. Nye says, “I often write about the value of email data. Email marketing continues to be an effective way to drive sales for ecommerce merchants. An active and deliverable email address can contribute significant dollars to your bottom line. Every email database has hidden opportunities in my experience. I’ll address those opportunities in this... [...]

As the world advances further, the business requirements also change. The content marketing domain has also seen several innovations in the times of emerging tools and technologies. Content Marketing Institute is hosting a webinar ‘The ContentTECH of Tomorrow. What Happens When We Get to the New Normal?’ on Friday, April 3, 2020 at 1.00 pm EDT. CMI team says, “In this webinar we’ll look at: The 2020 Content Management and Strategy report results – to understand the important technologies, tools, and processes that practitioners are using today to harness the power... [...]

Instagram is used by more than 500 million users daily. By utilizing its advertising and promotional features you can unwrap a big business opportunity via this network. HubSpot contributor Ellen Bartolino has published ‘A Step-by-Step Guide to Advertising on Instagram’ to help you start advertising on Instagram. Instagram Advertising Bartolino says, “If you’ve ever set up a Facebook ad, you’re about 75% of the way there. After Facebook acquired Instagram back in 2012, the platforms conveniently merged, making setting up Instagram and Facebook ads merely the difference... [...]