The situations like COVID-19 raise the need for starting virtual businesses. Also this situation has given you opportunity to think and plan for your e-commerce business. Search Engine Watch team has published a six-step guide to help you start an e-commerce business. SEW team says, “For brick-and-mortar businesses suddenly struggling to figure out how to bring their stores online during this unprecedented time, there are several key considerations. Here are six steps that can be taken to quickly establish an ecommerce business presence and continue reaching customers. 1. Set... [...]

The main goal of your content is to inform people. Than comes the marketing. During the tough times like the COVID-19 pandemic, you can step ahead and shape your content marketing strategy for the betterment of your audience. Siege Media‘s Vincent Nero has shared a useful article on how you can build a content marketing strategy during this pandemic. Nero says, “We’ve put together three main tips for content marketing during the coronavirus pandemic: providing alerts, developing content hubs, and creating new content. Provide Status Updates One of the main things... [...]

The COVID-19 pandemic has created an adverse impact on every business today and SEO is one such process that is bearing the impact. Searchmetrics contributor Tyson Stockton has published a new podcast episode ‘COVID-19’s (Coronavirus) Impact on SEO’ featuring Jordan Koene. Stockton says, “As international communities rally to defeat coronavirus, the availability of online information and databases are critical to educating communities about the virus. SEO is playing a vital role in communicating info as health organizations race to publish the latest news and search... [...]

Mike from Maine and Brett Rutecky have teamed up to produce a new training program for affiliate marketers that they call 300DollarDay. It starts with step-by-step training that teaches you how to build a following from scratch and monetize it though affiliate marketing. Also included is the special software Brett uses to do his affiliate promotions and build his email list. You are getting both their marketing methods and the software they built to implement them. That sounds like a complete package. The method revealed in 300DollarDay does not require: ► Any technical or marketing experience ►... [...]

The coronavirus outbreak is creating a global havoc. More and more countries and businesses are facing tough times. This situation is causing a stressful situation in terms of the income. Entrepreneur magazine team has published a new video ‘How to Deal With the Economic Impact of the Coronavirus’ featuring Ben Angel. The Entrepreneur team says, “The full economic impact is yet to be felt, so it’s more important than ever to establish a plan to deal with the economic fallout. Ben shares four simple steps to get started on your plan in the third and final video of his... [...]

A blend of quality content and an effective SEO strategy can help you to reach more people online and grow your business. The same strategy can help you to enhance your local presence. Searchmetrics contributor Tyson Stockton has published a new podcast episode ‘Optimizing Your Content and SEO for Local Impact’ featuring Ana Raynes and Benjamin Shapiro. Stockton says, “Different methods exist to optimize content for local SEO that can both maximize local impact and significantly expand your brand’s reach. Join host Ben as he speaks with Ana Raynes, a digital marketing... [...]

Portent contributor Evan Hals has published a comprehensive guide on ‘SEO A/B Testing With Google Tag Manager’. Hall has provided a step-by-step framework for doing SEO A/B testing. Hall says, “One of the exciting frontiers in Search Engine Optimization is A/B testing. Historically, most of the discourse around split-testing traffic has been for conversion rate optimization or testing ad copy, and it often leaves SEOs out of the fun! Perhaps you’ve already heard of the idea from Distilled or Etsy’s very influential blog post on their testing practice. When I... [...]

Ahrefs‘ Joshua Hardwick has announced that the ‘Blogging for Business’ course is available for free on YouTube. You can watch this 10-module course to build your business blog. Here is a list of videos covered in thecourse: Blogging for Business: What Should You Focus On? What is the Spike of hope and Why is it Overrated? The #1 Mistake New Bloggers Make How to Find Great Blog Topics to Write About What is Search Intent and Why Is It Important? Why Your Blog Content Has to be Great Do You Always Need Backlinks To Rank? Blogging for Business by Ahrefs –... [...]

Today’s new sale: Build Your Audience Using Social Media. One of the things we marketers are always wrestling with is how to grow our audience. That’s every marketer’s concern. You may want to investigate this new “Done for You” training program that you can present to your tribe. You know your followers will love doing a better job at it, so they would be interested in your training. List Building will always be a need for marketers. You can turn Build Your Audience Using Social Media into a powerful evergreen course that you can make available for downloading or... [...]

Twitter has published the ‘2020 Twitter marketing calendar’ to help businesses and marketers plan their marketing campaigns. In its marketing calendar, Twitter has outlined tweet ideas to help marketers plan what to post every day. The Twitter team says, “Twitter is a place for people and brands to connect with what’s happening — and while new conversations are constantly unfolding, there are some buzzworthy dates and events you can plan on. We’ve rounded up 2020’s most anticipated events that will unfold on Twitter — from the Olympics to #WorldEmojiDay... [...]