Four Ways to Improve Instagram Engagement
Audience engagement is the key to achieving social media marketing success. By attracting your audience attention, you can present the offers that can help you to convert more prospects into customers.
Social Media Examiner’s Jenn Herman has shared four ways to improve audience engagement on Instagram.
Herman says, “Do you want your Instagram content to perform better? Wondering how to optimize your Instagram feed posts?
In this article, you’ll discover how to design and deliver Instagram posts that improve engagement on Instagram.
#1: Instagram Feed Post Format Hacks
What type of Instagram post format works best: photos, videos, or carousels? Algorithmically, Instagram doesn’t have a preference of photos or videos. If your audience prefers videos, you’re going to want to create more videos. So you’ll have to look at your own metrics to determine that.
But carousels are my little hack that I want you to try out—although I don’t recommend using this format all the time because carousels can be overwhelming for your audience”.
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