Instagram has launched Instagram Reels, a new way to create and discover short, entertaining videos on Instagram. Reels allows you to create fun videos to share with your friends or anyone on Instagram. Social Media Examiner has published a new video ‘How to Use Instagram Reels: Detailed Walkthrough’ to help you use Reels. The SME team says, “Want to use Instagram Reels in your marketing? Looking for a step-by-step tutorial? Instagram marketing expert Jenn Herman explains how to create Instagram Reels. You’ll learn how to make Reels using Instagram creator profiles and business... [...]

Social media platforms have gained great importance when it comes to marketing and promotions. With the availability of chatbots, social media marketing has become more efficient. Adweek is hosting a webinar ‘Drive Trust on Social Media With AI: Build a More Human Connection’ on Thursday, August 27, 2020 at 1.pm EDT. The Adweek team says, “Never before have social media and human connection been more important. But never before has trust been more eroded. What to do? Advanced data science and AI can be applied to social media strategies to weed through thousands of people, analyze tone... [...]

VisuaLab is a powerful, all-in-one tool for creating stunning graphics and videos for all your marketing campaigns. You won’t need to buy any fancy software. Included in VisuaLab are all the professional templates for dozens of projects, and they can be effortlessly edited using Powerpoint. ☝ No tech skills ☝ No learning curve ☝ Everything you need is included, even music. Actually, 64% of consumers make a purchase after watching branded social videos, according to research by Tubularinsights.com. We have said it before: for the best results online, you need to use video. The sad fact... [...]

Search Engine Journal is hosting a webinar ‘How to Dominate Ecommerce in 2020’ on Wednesday, August 26, 2020, at 2.00 pm ET. The SEJ team says, “In this session, learn three proven personalization must-haves in e-commerce to meet customer expectations. Discover how to: Disrupt online retail with landing page personalization. Grow new customer acquisition from search by 92%. Reduce the cost of acquisition by up to 64%. We’ll also share results from a brand new study on customer expectations for an online shopping experience that will change the way you build your website and entire... [...]

Search engine optimization is the backbone of any business today. When it comes to increasing your e-commerce sales, SEO can help you. Rank Ranger has published a new podcast episode ‘The Ins and Outs of SEO for E-commerce Sites’ featuring Nik Ranger. Thank Rank Range team says, “The fantastic Nik Ranger joins the podcast to discuss what goes into doing SEO for eCommerce sites: From technical elements to content – what should eCommerce SEO focus on? How changes in online shopping impact SEO for eCommerce A look at structured data and Featured Snippets for eCommerce “. The... [...]

Raiid is an automated affiliate marketing tool that helps you with three important tasks of Clickbank affiliate marketing: 1. Research – Selecting a product that is a likely winner 2. Content Generation – Creating pre-sell content to interest your audience in the product 3. Traffic Generation – Driving visitors to your pre-sell content In case you haven’t come across Clickbank yet, it is a ‘middle man’ between affiliates and vendors of digital products. They handle all of the techie stuff like tracking the visitors through your link (So they make your link completely unique, so... [...]

SEMrush contributor Connor Lahey has published ‘A Full Guide to Broken Link Building’. Lahey says, “A proven tactic to incorporate into your link building strategy is that you should be using is broken link building. In this guide, we will walk you through a step-by-step process of finding broken links, specifically covering: What is Broken Link Building? Why You Should Use Broken Link Building as Part of Your Link Building Strategy How to Find Broken Link Building Opportunities and Turn Them Into Links 1. Find Dead Pages That are Being Linked To 2. (Re)Create the Content... [...]

When it comes to purchasing online, most people try to learn more about the product with its description. Koozai contributor Hannah Pennington has published an article highlighting the importance of product description. Pennington says, “Product descriptions are the only way of ‘selling’ to your customer without the aid of a sales associate. These descriptions, therefore, take the place of a human and are there to guide the shopper to choose the best product for them and answer any questions they may have. A compelling copy will entice visitors which will in turn hopefully turn into... [...]

Project Restart was just released by Kevin Fahey. It is based on an interesting premise. Here’s how Fahey describes it: You take away my list, my connections, all my products and websites. I have to start from zero and make 5 figures the fastest way possible. This is something which always crossed my mind and something I know I could achieve. With the issues we are facing around the world, more people are turning to online marketing and this was proven 2 months ago when an old friend contacted me asking me for the best advice to build an online business from scratch. ​So out came the drawing... [...]

SEO is an important process for your business. A strong SEO strategy enables you to get more website traffic and grow your business. Ahrefs contributor Joshua Hardwick has shared a simple guide to help you outsource your SEO. Hardwick says, “Everyone does SEO differently, so there’s not much point in explaining how to outsource individual tasks like keyword research or link building. Instead, I’m going to run through a simple framework that you can use in most situations. Create SOPs Hire freelancers Manage and refine Step 1. Create SOPs SOPs are detailed documents that explain... [...]