Ignite Visibility has published a new video ‘Facebook Now Wants To Be TikTok? And Big New Tools. Watch this video to have a recap of the latest happenings in digital marketing. The Ignite Visibility team says, “Google Chrome will warn users about insecure forms, Facebook has a new toy for virtual conferences, and wait until you hear how much e-commerce grew in the second quarter. Here’s what happened this week in digital marketing”. Watch the video here. Ignite Visibility  [...]

Social Media Examiner has published a new podcast episode ‘How to Analyze Your Marketing: Google Analytics Strategy’ featuring Julian Juenemann. Michael Stelzner says, “Are your marketing efforts working? Wondering how to elevate your marketing? To explore how to strategically analyze your marketing using Google Analytics, I interview Julian Juenemann on the Social Media Marketing Podcast. Julian is a measurement expert and founder of Measure School, a popular YouTube channel and site for data-driven marketers. His membership site is Measure Masters, and his online event, Measure... [...]

Link building is an essential process in your marketing. Quality links help you to improve your SEO rankings. Koozai’s David Wilson has shared an article highlighting five common misconceptions about backlinks. Wilson says, “We all know that backlinks are a key ranking factor and that without them you’ll often struggle to rank. However, there are an awful lot of misconceptions out there when it comes to how you build and measure links, and the importance of certain types of backlinks to your SEO strategy. Here are 5 of the most common link building myths: 1) ‘No follow links are... [...]

Anuradha Wickramarachchi has published an article ‘HTTP 3 is Out and About!’ on Medium. He says, “This is a protocol that is yet to come (sort of). However, I noted that YouTube already uses HTTP 3 in the chrome browser (Not sure about others though!). How do I know? Because I use a plugin to see the HTTP protocol (HTTP/2 and SPDY indicator). What’s new? The new specification also promises a faster, better, and secure web experience. But how? HTTP 3 intends to simplify the TCP handshake (it is a 3-way handshake, hi, hi again, ok you got my hi, alike.). The bottom line, the connections... [...]

Link building is an essential process to improve your search engine rankings. But incoming links from the low quality website can adversely affect your SEO performance.  Search Engine Land is hosting a webinar ‘How to Identify Site Quality for Link Building’ on Tuesday, August 25, 2020 at at 1 p.m. EDT. The Search Engine Land team says, “How to evaluate a site for “quality” is the most misunderstood concept in SEO. As a result, you may be leaving sites out of your outreach that can drive ranking, or you may be including sites that will provide no value or potentially... [...]

MOZ has published the latest Whiteboard Friday video ‘Let’s Make Money: 4 Tactics for Agencies Looking to Succeed’ featuring Russ Jones. The MOZ team says, “We spend a lot of time discussing SEO tactics, but in a constantly changing industry and especially in times of uncertainty, the strategies agencies should employ in order to see success deserve more attention. In this popular (and still relevant) Whiteboard Friday, Russ Jones discusses four essential success tactics that’ll ultimately increase your bottom line. Russ also delved into the topic of profitability... [...]

Copyblogger’s Darrell Vesterfelt has published a new podcast episode ‘Shopify vs Amazon, Busting the Myth of Success, and the Right Way to Use Medium’. Listen to this podcast and learn: Why ConvertKit’s latest tool will make life easier for digital marketers (and ruffle some competitors’ feathers) Shopify’s plans to take on Amazon How to build resiliency on the path to success Why the journey is the destination And the right way to use Medium to drive traffic. Shopify vs Amazon, Busting the Myth of Success, and the Right Way to Use Medium Copyblogger  [...]

By creating a Wikipedia page about your company, you can improve your branding. You can create a page in a few quick steps. Ahrefs’ Michal Pecánek has shared a step-by-step guide to creating a Wikipedia page. Pecánek says, “In this guide, you’ll learn how to create a Wikipedia page from start-to-finish, and how to stand the best chance of getting it approved long-term: Check your notability Find sources to establish notability Create a user page Build your reputation Create an outline Draft your page Format, cite and categorize Prepare to submit for review Adjust and cooperate Monitor... [...]

According to a HubSpot report, 49% of marketers want to increase customer acquisition. This can be done by using different marketing tactics and tools to promote your products and services. Jeff Bullas has shared 15 persuasive copywriting techniques to help you boost your conversions.   Bullas says, “In this article, we’re going to explore 15 persuasive copywriting techniques that engage leads and convert them. So, let’s jump right in. 1. Write conversationally – one friend to another Everyone wants to feel valued. No one wants to feel like a faceless entity. When you write conversationally,... [...]

Email marketing is a great way to achieve widespread reach and an ability to personally connect with your prospects and customers. AWeber contributor Sean Tinny has share five useful ways to help you create your email marketing database. Tinny says, “Fortunately, there are lots of easy ways to collect email addresses so that you reap the benefits of email marketing. We’ve gathered the best email list building tactics to grow subscribers in this guide. They are grouped below to help you: Gain more subscribers through existing relationships Learn how to get more emails from your website Earn... [...]