Podcast publishing is a great way to reach more people online and promote your products and services. With regular publishing, you can also establish yourself as an authority in your domain.

Entrepreneur magazine has published a new video ‘Top 5 Podcast Strategies’ featuring James McKinney.

The Entrepreneur team says, “There are more than one million podcasts in Apple Podcasts. But simply hitting “record” and starting a podcast will not lead to long-term success or being ranked highly on the Apple Podcast charts. In this video, “Startup Story” creator and host James McKinney unpacks the five strategies that helped his podcast appear on the Apple Podcast charts after just two months.

With Spotify’s acquisition of “The Joe Rogan Experience,” podcasting has become more popular than ever. That said, less than 50 percent of the 1.1 million podcasts on the Apple Podcast platform have released new episodes in the last 90 days. While there might be many factors leading to this, poor execution is undeniably one of them.

Employing these strategies won’t guarantee a successful podcasting journey, but they will provide you the clarity you need to ensure your show starts in the right direction”.

Watch the video here.

 

 

Entrepreneur

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