The content marketing success lies in the usefulness and popularity of your content. It needs to be helping people in the desired way.

Copyblogger’s Stefanie Flaxman has shared two steps to make sure that you create content that your audience loves.

She says, “When some people do, and some people don’t, you’re on the right track, but you still might freeze up a bit when you encounter negative feedback.

To combat that criticism-confusion, here are two simple steps.

Step #1: Ask yourself, “Is this person the right fit for my audience?”

If you think they are, their criticism may be constructive (even if it stings a little).

This could be an opportunity to:

  • Respond to their comment or question with additional resources
  • Hold a live Q&A or record a detailed video about the topic
  • Expand on your original thoughts in your next post and subsequent content”.

What to Do When Someone Doesn’t Like Your Content

Copyblogger
Sharing is caring