A warm subscription confirmation email can help you to create a greater impact on your new subscribers.

AWeber contributor Sean Tinney has shared some useful tips on writing impactful confirmation and welcome emails.

Tinney says, “Your confirmation and welcome email are your first impression. They set the tone for your relationship with subscribers and can improve engagement for future emails.

But to make them successful, there are two things you need to do: create an automated email series and write compelling confirmation and welcome emails.

What to Include in Your Automated Confirmation Email

1 – Confirm your customer’s request

Whether it’s for a booking, reservation, order, or subscription, you need to confirm their transaction. This starts establishing confidence and trust with your brand and gives customers peace of mind that their request was processed.

2 – Verification of email address

It’s important to have customers verify their email address. It’s essentially having the customer say “yes, I want to receive email from you,” twice”.

Writing Confirmation and Welcome Emails People Love

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