Digital transformation enables you to boost your productivity, profitability, customer satisfaction and increased speed-to-market.

Martech Today is hosting a webinar ‘How to Avoid the Digital Transformation Trap’ on Thursday, January 28, 2021 at 1.00 pm EST.

The Martech team says, “In reality, purchasing and implementing technology doesn’t create transformative change simply because you plug it in. Successful transformation efforts start with a strong foundation: people, processes and then technology.

Join Gene De Libero, GeekHive’s Chief Strategy Officer, as he walks us through the four pillars of the Marketing Technology Transformation journey. Learn how successful CMOs align content, customer experience, data and marketing technology (martech) strategies to achieve measurable ROI.

Attend this webinar and learn:

  • Four steps to implement Marketing Technology Transformation
  • How busting up organizational silos will help you connect with your customer
  • Why people and processes before technology matter”.

 

How to Avoid the Digital Transformation Trap

Martech Today

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