Social Media Examiner contributor Naomi Nakashima has shared a six-step process to help you optimize your Facebook business page for the latest updates.

She says, “Facebook first announced this new layout during F8 in 2019, promising to de-emphasize the primary news feed and bring privacy and connections to the forefront, and started rolling it out in early summer of 2020. The business page layout shown in the images in this article is more recent (September/October 2020) and still rolling out.

What do these changes mean for your Facebook business page? Here are six ways you can optimize your page to work with this new format.

#1: Create a Facebook Guide for Your Business Page Audience

Facebook Groups guides have proven invaluable for organizing the most important information your community members need to see and placing it front and center where it’s easy for them to consume. Now Facebook has brought guides to your Facebook page in much the same way.

To create a new guide, click on the More link at the top of your page and select Guides. You’ll then see a button to create your first guide”.

How to Optimize Your Facebook Business Page for the Latest Updates

Social Media Examiner

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