SEMrush contributor Aoife McIlraith has published a new study about ‘Core Web Vitals update’, the first major Google update of 2021.

McIlraith says, “In this post, you will see the key findings of the study, learn about the methodology of the study, get actionable tips on how to analyze a site’s Core Web Vitals, and learn what you should do to improve them.

Key Findings of the Study

The key findings of this study were as follows:

  • The same web page can have varying scores from mobile to desktop. Different areas will need to be considered when optimizing a particular web page.
  • There is a higher number of URLs in the ‘Poor’ category for mobile than desktop. (A URL scores as ‘Poor’ if at least one of the three metrics falls into the ‘Poor’ category.) There is also a higher number of URLs in the ‘Good’ category for Desktop than mobile. This could mean that it is more challenging to optimize for mobile than desktop”.

How To Prepare for Core Web Vitals Update in 2021 [Study]

SEMrush

Sharing is caring