Search Engine Journal’s Matt Southern has published an article quoting Google’s John Mueller saying: “Changing publishing dates on web pages, without making any significant changes, will not help to improve rankings in Google search results”.

He says, “Google’s John Mueller advises that changing publishing dates on web pages will not improve search rankings if no significant changes were made to the content.

Mueller offers this advice during the Google Search Central SEO hangout recorded on April 1.

A site owner submits a question to Mueller regarding updating the dates on their website’s photo galleries every time they make minor changes.

They ask Mueller if updating publishing dates will have any ranking benefit in Google search results“.

Google’s John Mueller: Changing Dates on Pages Won’t Improve Rankings

Search Engine Journal

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